Anyone who is familiar with Kona knows about their outstanding coffee and terrific fishing. Fishermen take particular note, as Kona offers some of the best fishing in the entire world. The Kona coast is a seventy-mile long stretch of black lava that is breathtakingly beautiful. It is located on the leeward side of the Big Island, and many areas in Kona still remain simple and agricultural in nature. Collections of small fishing and farming communities are scattered throughout the region, and it is not uncommon to see tiny villages that appear to have put a halt to technology and growth a hundred years ago. This is what makes Kona so unique and enjoyable; the fact that along with the tourist attractions, restaurants, and great beaches, there exists a natural, uninterrupted lifestyle that the native Hawaiians are still able to enjoy. The hubbub of city life has not reached many of the people who call Kona home, and this should be applauded, appreciated, and respected by all tourists.

Kona is a terrific place for water sports and for seeing many diverse landscapes. Ranging from black coastal desert to lush, fertile plantations, Kona has a wide variety of geography that is ideal for exploration. Enchanting scents of coffee, exotic fruits, and gorgeous flowers fill the air, making your trip to Kona seem more and more like an exercise in taking in all the beauty the coast has to offer. The actual word Kona means leeward side and you know what that means a bright, sun-filled sky practically every day of the year.